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"We struggled for over a year
to develop our own insurance newsletter ...

"Then we found our SmartsPro newsletter.
Now we could not imagine not having it.
It is a great resource for our clients
and we get positive feedback from them.
It's an incredible way to stay 'top of mind' with our clients."

— Michael Bakonyi, REBC, Managing Partner
Employer Solutions Group, Austin, Tex.
(SmartsPro client since 2010)

Email newsletters, print newsletters, blogs, social media, by-line articles ...

SmartsPro provides turnkey email and print solutions for:

Our high quality insurance content has helped hundreds of insurance
agencies across the country build their brands since 1989.

All content for SmartsPro insurance newsletters is published
by The Insurance 411 and available for insurance
agents' use exclusively through SmartsPro Marketing.

The Insurance 411 website

Share First Class Insurance Content on YourSocial Sites

Have you discovered The Insurance 411 yet?

The Insurance 411 is for insurance buyers looking for easy-to-understand, accurate insurance information. The articles are perfect for agents to share, too. Visit The Insurance 411 and share an article link on Facebook. Better yet, purchase one of our content packages containing articles from The Insurance 411, personalized for your agency in print or digital formats, or both.


Does Your CRM Solution Include Built-In Marketing Content?

SmartsPro is partnering with LeadMaster, one of the leading CRM providers, to offer agents a system that will develop, track and nurture leads, featuring reader-friendly content from SmartsPro Marketing that engages prospects and customers.

Learn more about the advantages of using LeadMaster and request a demo.

SmartsPro Insurance Agency Websites

Go Beyond the Cliched, Cookie-Cutter Look of Other Insurance Agency Websites

SmartsPro builds websites that reflect your agency — not some common denominator insurance websites. We evaluate your needs and make recommendations about the best way to present your agency, including creating special pages, forms, calls-to-action and more — so you get a website that’s unique to your agency.


Meet Some of our Partners

We partner with Constant Contact to help you get the most out of your email newsletter marketing.

We are proud to publish the only client newsletters endorsed by the National Association of Health Underwriters.

Want more information?
It couldn’t be easier! I invest only about an hour per issue, and we get a high-quality newsletter, customized with our own articles, staff bios and photos, mailed out to our clients.

— Scott Addis, President,
The Addis Group, King of Prussia, Penn.