Smart's Insurance Marketing Tips Blog

Last time I wrote about the importance of using Google Places to improve your insurance agency’s chances of being found on the Internet.  Even if you don’t have a website, you can still use these search tools to optimize your Google Places listing. Get good reviews. Once you’ve set up your Google Places listing, when Read full article

In my search for good insurance agency blogs to share with you, I found this one by an Illinois agency that specializes in individual and small business life and health insurance: http://www.insurancebrokerillinois.com/category/blog/ The site design is professional and tasteful.  The use of different shades of blue in fonts, graphics and backgrounds reminds me that the Read full article

You probably want to pick a domain name that ends in .com.  People just put more trust in a .com name than any of the other extensions like .biz, .info, .net, .pro and so on.  And even though some of the “hacked” domain names that use extensions from other countries may be ingenious, they just Read full article

You’d most likely say the answer is  the name of your agency.  If your agency name is ABC Insurance, your domain name should be ABCInsurance.com, right?  After all, your customers,  people in your community and your target markets know you by that name.  And that’s okay, if you don’t want to use your website to Read full article