Showcase your insurance professionalism by helping people understand the numerous insurance-related pandemic developments. It’s interesting how often insurance is playing a key role in the pandemic. Many of the controversies that involve … [Continue reading]
17 Ways Insurance Newsletters Can Build Your Business in 2021
INSURANCE NEWSLETTERS — ESPECIALLY PRINT NEWSLETTERS — SHOULD BE IN EVERY AGENT'S MARKETING TOOLKIT. Insurance newsletters, in my humble opinion, are as critical to a successful insurance agency marketing strategy as EGGS to an OMELET. Why are … [Continue reading]
How to Find Insurance Target Markets
I think it's a given by now that target marketing is smart marketing. If you're not yet a believer in target insurance marketing, skip past the eight ways listed here about how to develop a target market and read the wrap-up section. But I'm … [Continue reading]
17 Insurance Newsletter Uses That Might Surprise You
Have you ever read one of those articles about all the different ways you can use toothpaste or coffee filters or coat hangers for things you never thought of? I mean besides the obvious use for which they were intended? Like using coffee filters … [Continue reading]
Why Insurance Agents Need To Go Back to That Old School Flava
How can you KEEP clients longer ... Get more REFERRALS ... and Position yourself as the INSURANCE EXPERT? It's so simple. You probably already know the answer. But everybody with a "marketing solution" to sell would have you think it's … [Continue reading]
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